Celebrity personal trainer Jono Castano reveals how using OnlyFans has helped expand his fitness business during the Covid pandemic
Jono Castano is one of Australia’s most successful personal trainers with an enviable celebrity clientele.
But when his in-person sessions slowed down due to the coronavirus pandemic, the 30-year-old turned to OnlyFans to grow his business.
The Sydneysider told Daily Mail Australia that sharing his fitness advice and workouts to paying subscribers had been hugely beneficial for him.
Good for business! Celebrity personal trainer Jono Castano has used OnlyFans to reach a wider audience with his workouts
‘With the global pandemic having moved a lot of people to work out at home more often, I wanted to offer my daily workouts to everyone on more of a global level,’ he explained.
‘Quite simply, OnlyFans has expanded enormously during the pandemic and fitness has become one of the top-performing categories on the platform.
‘I’m able to further reach people all over the world – I’m getting subscribers from so many countries and most of which I may have not reached without the platform.
‘It’s been an amazing experience so far and I’m thrilled with the response I’ve gotten.’
‘I’m able to further reach people all over the world – I’m getting subscribers from so many countries and most of which I may have not reached without the platform,’ he explained
Jono, who is currently working with Melrose Health as an ambassador, has so far kept his content fitness focused instead of sexually explicit.
OnlyFans has recently made efforts to expand beyond pornographic content.
Last month, the company launched a new ‘suitable for work’ app that allows people to share nudity-free content about topics such as fitness, wellness and cooking.
Called OFTV, the free app has a library of more than 800 videos, including ones with its biggest stars such as Mia Khalifa, Bella Thorne and Holly Madison.
He’s fit! Jono, who is currently working with Melrose Health as an ambassador, has so far kept his content fitness focused instead of sexually explicit
There are also clips from chefs, Pilates instructors and podcasters, as well as meditation videos and instructions for how to make tasty cocktails.
Some 130 million people use OnlyFans every month to follow fitness instructors, get cooking tips or watch porn, but it only exists as a website because Apple and Google won’t allow it on their app stores.
OFTV, however, is available for free on all major devices, including iOS, Amazon Fire and Roku. It was launched in January but only now has the company started to promote it.
Trainer to the stars! Jono has worked with big names like Rita Ora and Rebel Wilson before