With Lucky Block‘s CoinGecko and Coinmarketcap listings in the bag and its valuation crashing through the $100 million market cap threshold in less than 24 hours, the blockchain-powered lottery platform is going from strength to strength as it targets a Binance listing in February.
As of 07:00 GMT the price touched $0.001021 on decentralised exchange PancakeSwap, where it listed not much more than 24 hours ago. That represents a gain of 580% for investors who bought in the presale at a price of $0.00015.
Buyers who took advantage of the second presale price of $0.00019 are sitting on a 437% gain.
The presale was oversubscribed after hitting its hard cap 11 days before planned, such was the demand for the innovative token. Lucky Block raised $5.7 million from investors in the presale.
On a total supply of 100 billion tokens, Lucky Block currently boasts a market cap of $102 million, with further upward price pressure expected today on the back of the Coinmarketcap listing – the market leader in crypto analytics.
Lucky Block completed its presale with 8,611 holders – that figure has now topped 11,000, a 27.7% increase as it looks to start trading on centralised exchanges FTX and Crypto.com soon.
“Lotteries will be transformed for the better ” – Scott Ryder Lucky Block CEO
Scott Ryder, CEO of Lucky Block, was typically understated in his comments on the flawless launch and its upcoming exchange listings, marketing and development goals.
“We expect our FTX and Crypto.com listings to be signed off fairly soon, and that is no small part attributable to the strength of our offering in terms of the product ,as much as the smoothness of the launch rolled out by my team,” said Ryder.
“Can I take this opportunity to thank all those who are supporting the project and to welcome those who have just heard about us.”
Ryder added: “Right now we are laser-focused on getting the word out there about how lotteries will be transformed for the better – for charities, players and investors – by leveraging blockchain technology with Lucky Block. Everyone likes to play the lottery, from Asia to North America.”
“We want people to be able to do that on a transparent and fair system that they have a stake in and can benefit from whether they buy tickets or not.”
Lucky Block’s CEO was keen to burnish the project’s ESG credentials:
“Our focus on environmental, social and governance (ESG) themes that enables users to give back to society on a low-energy platform while encouraging responsible gambling, are part of our core values. Doing good can be profitable for all.”
On that last point, in a first for the crypto world, Lucky Block donated $5,000 in crypto to the British Red Cross earlier this month. The Lucky Block tagline is Everyone’s A Winner.
Fundamental value of the business proposition
At the core of Lucky Block’s eye-catching success so far, are the strong business fundamentals of the platform, which is seeking to disrupt the $330 billion lottery industry, not to mention the wider world of gaming, NFTs and the metaverse.
Lucky Block is all about transparency and fairness. Charities will benefit from 10% of ticket sales revenue, players will get better odds than those available from traditional lottery promoters and, uniquely, it pays a dividend from every draw to all Lblock token holders.
Projections described as conservative by Lucky Block suggest that the dividend yield earned by holding $1,000 worth of Lblock tokens for a year would be 19.2 per annum (APY).
Milestones on the Road to Binance – listing expected in February
Supporters of the lottery platform have coalesced into a vibrant community on Lucky Block’s fast-growing Telegram Group which now has more than 22,000 members from all over the world.
The Lucky Block team is now accelerating its plans for the Lblock token’s listing on Binance, the world’s largest crypto exchange.
With successive milestones already achieved in clockwork fashion, there is no reason to doubt that the team’s projection for a February Binance listing will come to fruition.
But the project’s leaders are not resting on their laurels – they are now executing on what looks like a carefully calibrated plan to bring the token to Binance, and we have all the details below.
Highlights include a global marketing campaign across digital media, including Facebook and Instagram and all the usual crypto media essentials such as advertising on coinmarketcap.
There are also plans to replicate the successful outdoor advertising campaign seen on the public transport system in London, with posters on the tube network and buses. More global cities will be similarly targeted as the lottery platform seeks to fulfil its mission to be the People’s Lottery on a global scale.
The Lucky Block mobile app is set to launch on 21 March, with the first Friday night draw taking place on 25 March.
Lucky Block has already lined up deals with three premier bar chains in the UK and is looking to replicate that approach in other global cities.
Upcoming centralised exchange listings:
As mentioned, Lucky Block is now on CoinGecko and Coinmarketcap, so those milestones have been achieved ahead of time. Lucky Block is also on Poocoin and Dextools.
Support also comes from sister projects of Lucky Block in the shape of partnerships with on decentralised exchange DeFi Swap and StakeMoon (SMOON) community-driven protocol.
Coinsniper – the platform that focuses on informing the community about new cryptocurrencies – will also see a Lucky Block listing.
Marketing goes global: from London to the world
Supporting listing efforts and to drive interest in the lottery platform, Lucky Block’s marketing campaign is ramping up following in the wake of PancakeSwap listing on 26 January. It will include paid advertising across key crypto sites such as Coinmarketcap and CoinGecko, alongside social media platforms, plus print and outdoors.
Lucky Block’s social media campaign is to be boosted by the work of ambassadors and influencers, many of whom have A-list status in the UK, the home country of the Lucky Block global lottery platform, with plans to replicate these efforts globally.
Among the Lucky Block’s star supporters are UK No.1 chart-topping Drum and Bass DJ and record production duo Sigma (Cameron James “Cam” Edwards and Joseph Aluin “Joe” Lenzie), model and Love Island contestant Jamie Jewitt, singer Sonique and R&B artist Kele Le Roc.
In February the team will be launching a high-profile video campaign on Facebook and Instagram, in addition to a series of ad campaigns centred on “Steps to Avoid Scams” and Lucky Block’s 10% referral programme.
– – – – VIP Lottery Prizes – – – –
Token holders that maintain a minimum balance of $1,000 worth of LBLOCK beyond the date of a blockchain snapshot to be announced soon, will be entered into a VIP Lottery with a prize fund of a car and holiday
– – – – –
Lucky Block app release 21 March 2022
Lucky Block runs on the Binance Smart Chain and its Testnet will be up and running by the beginning of March, with trial test lotteries in full flow as the development team hones the product offering.
Website and app development continues at a brisk pace. Website and app will launch together on 21st to start selling tickets for the Friday night draw on 25th.
The app will be the primary hub of the Lucky Block platform and only those who have downloaded it will receive the dividend payments.
Lucky Block app provides a “bank account style” portal for holders of LBLOCK and lottery players:
- See calculated dividend percentage
- Get notified when dividend is paid
- See live jackpot amounts and the history of winning numbers
- Push notifications providing important news updates on LBLOCK
- See where charity donations went
- Vote on which approved charity users would like to see receiving funds
Lottery ticket price is $5.
Other key Lucky Block dates:
- iOS & Android apps ready for testing on 14 February 2022
- MacOS & Windows ready for testing on 7 March 2022
- Launch lottery app for ticket purchases on On 21 March 2022
- Lucky Bock’s first Friday night lotto draw takes place on 25 March 2022